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Thank you Mr Tweed!

The recent Forbes article on what I am doing captured it's unique value proposition which for a not so narrow niche population is a very good solution. There is no one size fits all for Micromobility.

Indeed as you point out all devices have narrowing features defining the suitable rider, environment and other conditions, including weather. Specifically, to keep the overall device weight at 34 pounds so it folds rolls and stows the load limit is 240 lbs. In Detroit in light rain and snow it works well. Heavy rain/snow means fold it up and either take it with you in a Shared Car or Bus or Subway or leave secured at home or office and use "older ways" on those bad weather days.. No small devices are good in heavy snow or rain, Halo City no exception. It's driver age range is very wide 16-69+ if fit, alert and similar to riding a 2 wheeled bicycle. It is not a tool for disabled unfortunately. Other 3 wheeled models have been designed for future markets however. So it helps a large niche but is not useful beyond that large group as you described or certainly everyday in tough weather. Please keep asking!! Best, Jayson

Thanks Mackenzie-- I have started to review the other incredibly insightful exploration statements and certainly see that both infrastructure and mobility devices are common identified needs. We are very open to others working with us, so I also hope we are noticed by other too. I think the City of Detroit has done a very valuable job of building and maintaining key bike lanes, including fortunately those that cut through Corktown connecting Michigan Avenue to Downtown and the other neighborhoods that want Corktown folk to visit and who want to work in Corktown. These bike lanes and the Dequindre Cut makes deployment fast and easy without additional infrastructure investment for many of the 2 wheeled devices mentioned by others which is very helpful for Corktown to show it is not an island.

Hi Mackenzie! Thanks to you and Team Ford for all of this out-of-the-box Open Innovation Challenge. I worked with Ford over many years at AutoHarvest Foundation to help Ford lead the automotive industry to embrace Open Innovation (2010-present). It's all there on that website and I am so happy so much has evolved with Corktown becoming the "innovation magnet" and hopefully a "millennial haven" in the USA.

Halo City is my night job since I found Halo City while invited to give a keynote speech in China last year on Intellectual Property and Open Innovation. It is stunning, that is why I picked up this project. I have logged over 1500 miles in Detroit since the auto show, so I know it is built robustly. In 2014, Ford showed me the patents and prototypes of Ford folding bicycles etc so I was primed to spot this diamond not so rough!.

OK, now your great questions. I need access to your data to refine anecdotes and local testimonials and direct experiences to key in the target markets and use cases. We have started this work but this project would solidify the knowledge. This spring, the College For Creative Studies did a course study for a team on Halo City and I have in my office in TechTown the "work product" showing keen alignment with Millennial. Moreover, i have learned that it is also older boomers like are a big part of the market- who want: 1) seated comfort 2) safer lifestyle w/helmet 3) economics 4)transit independence not random and 5) FUN!! With our Klarna based financing option, a legitimate "free interest" for a year program, a Millennial can OWN Halo City for $125 a month and likely cash flow positive as he/she reduces uber etc costs in month one. So I have taken upfront money out as a barrier. The overall economic instantly work, so that is not a longer term barrier. The addressable age exceeds stand ups greatly: 16-68 years. So that is not a barrier. It's unisex, so that is not a barrier. It can be personalized with the Front Pillar Label for style or used to drive a reduced purchase price by letting sponsors have that advertising space. This can make it neighborhood inclusive too. Less money on Uber more to spend in restaurants and shops! Very local. So it is not a cookie cutter product either- it won an award every car maker strives for, the Red Dot Luminary.

I think it helps almost everyone who works and lives in Corktown: from the lowest paid facilities/service/underserved folk to the Ford and soon supplier employees who either live or work in the area. I love that it helps the lowest paid get off the bus or save draining Uber money spent to get to work- more folks do this in Detroit than you realize. The Elton Park apartments is a great example of helping new employees go that distance to work elegantly "on their own" without breaking a sweat, "no ride home anxiety" and being able to then go downtown or to the riverfront and enjoy the city and not feel isolated. Today I road from the Train Station to Elton Park- a distance of .75 miles taking 5 minutes door to door and I have been taking lately the 4 Mile ride from TechTown down Cass to Michigan Avenue to Train Station, about 22 minutes. Easy to do round-trip and use of about half of battery. 5 Mile each way commutes work well.

The community benefit of it's Swiss Knife like design brilliance, and it is brilliant when you realize it only weights 34 pounds and takes 240 pounds up to 20 miles on 3 cents of electricity, is that it eliminates: scooter litter totally and reduces crime by eliminating a target of theft and vandalism as it comes inside with you. That is a big deal. 5 years ago as Corktown started to open up, car vandalism and theft surged! We don't need e-bikes left outside stolen or handicapped and elderly navigating scooter litter. And here is a BIG THING: The cobblestones, or bricks of Corktown. It is a very comfortable ride over the bumps with in my hands no instability. Seated with air filled tires and a shock absorber under the seat, smooths out much of the bumps. That is what I have been testing this week. The biggest challenge for all micromobilty devices, including Halo City in Detroit is that it's less than a 12 month season of use when raining hard, snowing or very cold. I think for many residents they will be able to reliably get to work, play and afterwards while on a safer ride saving money for many months. Under the Challenge, we will learn more use experiences by varied demographics and demonstrate value propositions that make the city connected, saving time and money showing new Talent that living and working in a "new" Corktown is a great lifestyle. For example, there is no gym or health club in Corktown, something that Millenials value. The closest are in Downtown at the Boll YMCA and New Center at Fitnessworks/Henry Ford. Just going to the gym this easily and economically for some will be very important or going to the Eastern Market.