Idrees, my apologies if I skipped a step in the process. I wasn't trying to offer an idea to the competition as I focus my comments towards changing the way public transit serves commuters to improve service and how it relates to DaiLynn perspective. My website and blog focus on transit strategies, infrastructure, generating revenue for public transit to solve funding issues and developing free markets that focus on mass transit instead of individual service. Although I don't use my local transit often, I can offer an instance where it has worked for me. Every labor day we have a festival called Riverfest on the Ohio River in Cincinnati which ends with a fireworks show. It attracts about a half a million people and it is easy to get stuck in traffic leaving the event for about an hour. My son and I took a Transit shuttle to the event and after the fireworks ended we had a 5 minute walk to the bus and shuttled back to Northern Kentucky University about 10 miles away and were back in our car 20 minutes after the fireworks ended. It was amazing how well transit works when they can provide a distribution strategy that works for you. Please feel free to delete my response to DaiLynn if it helps to focus the process and move things along. Best of luck to Ford and their Chariot service. Hopefully, one day, this idea will be embraced and offer services like Chariot the logistics and infrastructure needed to make it's business model work.
DaiLynn, good question. The logistics necessary for transit to reach everyone is challenging. Time is convenience and convenience is King to consumers. Other distribution systems, like FedEx for instance, use infrastructure that can handle multiple distribution strategies simultaneously to accommodate a variety of consumer needs. But our road systems are designed for individual users which explains Ubers success while ideas like Ford's Chariot service have have struggled. The idea that I push for is a limited stop, non stop, multi-strategy Bus Rapid Transit system on highway or old rail corridors. Like FedEx packages, you would be rushed to transfer points nearest your destination to keep your stop and go service short. Simply providing side lanes at stops allowing limited stop service to merge in and out of a non stop corridor, much like a highway, provides infrastructure that can run multiple distribution strategies (limited stop, non stop to busy transfer hubs and direct to location service) simultaneously. As we know, the free market is teeming with companies trying to provide commuter services. Infrastructure designed for mass transit only can offer companies like Chariot, that provide direct to location services, the opportunity to purchase access rights to logistics that make their business model work. That not only gives the free market the opportunity to provide an array of services, it also can reduce the public investment necessary to make it work and provide public transit with another revenue source. Free market providers would be required to share data to help public transit focus on areas where service is subpar. While it's possible for public transit to improve commute times by simply running an overlapping distribution strategy of non stop shuttle services between transfer hubs spread across a region to compliment their stop and go route service, it's unlikely to compete with other mobility options, even during rush hours, without it's own infrastructure. I do have a website promoting this idea if you would like more information. It's generally directed towards my hometown market, but should have applications elsewhere. Try visiting http://www.cincypublicprivatebrt.com