Reduce traffic by partnering with local businesses to encourage more employee telecommuting in congested areas.
Like energy efficiency programs that encourage less consumption and free up the grid, we need the equivalent for traffic. It’s cheaper.
Other secondary benefits including safety.
The working remotely trend will continue to increase but we can focus it on the most traffic congested areas to get the biggest impact.
There is a lot of analogies we can draw from energy efficiency concepts and how to apply it to our traffic problem.
Like energy efficiency programs that encourage less consumption, we need the equivalent to reduce the bad traffic. I’m originally from Miami and it is no secret the majority of the traffic is work related. In this day in age and even with more sophisticated tools, it is difficult for most companies to let go of having everyone report to the office, even if it means two full hours of unproductive time on the road. I think Ford could take a leadership role to partner with local businesses and encourage them to take a hard look at what employees and job roles could reasonably be done remotely. Each company would need to apply some common sense guidelines to ensure it does not negatively impact their business. I feel the immediate fix is to change our habits first before developing other transportation alternatives which are likely to be high in capital investment. Ford could identify those local business that have the most people reporting to work in the most congested areas and work together to solve the traffic problem for the community. Wouldn’t it be wonderful if we make a concerted effort to reduce traffic, entrust more employees to work remotely and also realize business gains through increased productivity? The energy industry has learned over the years that it is less costly to reduce consumption then to build more power plants - let’s do the same to make a significant and sustainable improvement for Miami’s traffic. We can do it - and it’s way cheaper...