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Qwip

Live traffic app in public transport, alerts and social collaboration capable of showing alternative routes, incidents in the route, etc.

Photo of Alexis Solis
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So far there is no solution capable of integrating real-time alerts, showing alternative routes, and achieving efficient mapping of public transport. Qwip, is a solution capable of taking advantage of collective intelligence to achieve these goals: 

  • The solution to the problem of traffic and ignorance of routes is given from the root: users. Qwip allows them to place real-time alerts about incidents in their location, show the user viable alternative routes indicating the time it will take to arrive, the price, how much they will walk and the safety of the route. All this information can be modified thanks to the suggestions of the users when the algorithm detects several requests of the same type.
  • When the mapping is insufficient or a new transportation route has been built in the city, the cost of adding this route or increasing the mapping is reduced to 0. This is thanks to the suggestion module where each user receives incentives if they collaborate with Mapping (this system has been tested efficiently with Waze, since the way to map and deliver rewards is similar and the cost of mappeo maintenance in the world is 0), the incentives to receive are added to customize the application.
  • If the user makes a trip on the same route daily or frequently, the application has a module: "Plan Daily Trip", where you specify the origin, destination, time to arrive and the days you make the trip. The application, according to the traffic in real time, promptly informs the user of the recommended departure time and the best route, so the algorithm is able to plan the redirects in a timely manner, distributing the users through different routes, desaturating the main ones and reactivating other zones. In summary, the operation of the app is quite like Waze, but by public transport.
  • In terms of user experience, the app is designed for people of all ages, as well as being intuitive, you can access any function in less than 3 clicks, making its use pleasant.
  • The value proposition focuses on ensuring that each user arrives on time, can know every detail of their route (from if the transport has preferential access, to the number of users on it and their speed) and be able to know the traffic status and incidents in its route and alternatives.
  • Given this System, an opportunity is seen in big data, because the application is light and works from Android 4.4.4 to Android 10, this means that with a medium user base using the app, or just having it in your cell phone, It is possible to measure certain aspects, such as more congested stations, more insecure routes, travel preferences, place of origin and destination of the majority of inhabitants, hours of greater use of each transport, more frequent incidents and their geolocation.

In general terms, the app seeks to be the largest reference in terms of non-private transport, with options to show nearby cycle stations and scooters, routes to be followed by them, the number of bicycles at each station and operating radius.

The strong point of simplicity of use leads to payment: The application detects the location of each user and when approaching their transport, the application is placed on the payment screen, where it shows the user his available balance and allows him to make Payment through NFC or other payment technologies. The balance can be recharged by means of the app with a card or, if necessary, in authorized stores.

Qwip is the first application of navigation in public transport and micro-mobility in real time, capable of using collective collaboration, allowing the government to include awareness campaigns in the app.

Describe who will use your solution (1,000 characters)

The app is designed to grow with users and the city, navigation would be used by public transport users. The mapping module is primarily intended to be used by young people, as the incentives are geared towards personalization and allow the app to grow. Finally, security information, price, preferential access, etc. It is fed by any user, because at the end of each trip a brief survey is made with the option to be ignored.

Describe your solution's stage of development

  • Pilot - you have implemented your solution in a real-world scenario

Insights from previous testing (500 characters)

The idea has been tested in Mexico City, a city with quite a lot of chaos, at the beginning the alerts were going to be provided by an automatic system of the city government, however the users asked to be able to place alerts, and learn more information as if the Preferred access is in use, reaching a theme similar to Waze.

Tell us about your team or organization (500 characters)

Alexis Arturo Solís Hernández, a 20-year-old Mexican entrepreneur, won national recognition for the development of aerospace technology. Javier Alejandro Aguilar Báez, a 19-year-old Mexican entrepreneur. Yosafat Martínez Coronel, a 19-year-old Mexican entrepreneurwon national recognition for the Development of an Intelligent Learning System. Miguel Angel Morgado Huerta, a 17-year-old Mexican entrepreneur has developed systems for different government agencies. www.qwip-app.com

Size of your team or organization

  • 2-10

Funding Request

  • $100,000

Rough Budget (500 characters)

• Initial Mapping – 30,000USD • Alliances with chains for balance recharge – 10,000USD • Implementation Infrastructure in public transport to deliver data to the app about speed, position, occupation, preferred access, etc. – 30,000USD • Marketing – 10,000USD • Legal – 5,000 USD • Ensure Data Quality and Lean Innovation – 10,000USD • Business model implementation – 5,000USD

Describe how you would pilot your idea (1000 characters)

Initially, while mapping is done, tracking devices are installed and the application is fully adapted to the needs of Indianapolis, marketing work will be carried out, and the app will be launched in beta mode in the Play Store, analyzing feedback and data obtained by early users. Once the value proposition is working perfectly, the app is launched in production mode, and data, feedback and work are analyzed in the right direction to meet the goals. Usage data such as more used stations, more insecure routes, travel habits, etc., will be analyzed and the algorithm will be adapted until the redirection manages to distribute to people throughout the city, synchronizing public transport.

Describe how you would measure the success of your pilot (1000 characters)

The System is ready to analyze different KPI’s, however the main ones are the following: 1. MAU (Monthly Active Users) 2. DAU (Daily Average Users) 3. CTR (Click Through Rate) 4. Conversion Rate 5. In-App Surveys 6. Users 7. Churn Rate 8. Time in-App 9. CAC (Customer Adquisition Cost)

Sustainability Plan (500 characters)

The business plan is divided into two segments: QwipAds A web platform where business owners can create, manage and measure their ads. The ads will be shown by geolocation segmentation. according to users interests and proximity to the business. QwipData A web platform capable of displaying statistics on travel habits, points of interest, conflict sites, most used routes, travel schedules etc., this information can be used for all types of planning, both government and private.

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Photo of Jasmine Comer
Team

Hi Alexis Solis , I'm Jasmine one of the online facilitators for the challenge this year. As a frequent user of public transportation, this proposal is right up my alley! Thanks so much for sharing. Would this have a way to verify rider/user alerts? And how long would the alert stay active? Outside of the additional user alerts, how would the app differ from apps like google maps?