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Shotl On-demand Bus

Shotl On-demand Bus is a mobility platform that matches multiple passengers headed in the same direction with a moving vehicle.

Photo of Silvia Coronado
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Shotl is a mobility platform that empowers transport operators to supply on-demand bus services by matching multiple passengers headed in the same direction with a moving vehicle. The solution has been conceived to supplant inefficient bus lines or to improve existing shared transport services in business parks and corporations.

The Shotl platform consists of three powerful applications working seamlessly together:

-User App (Android and iOS)

-Driver App (Android and iOS)

-Management module (web tool) 

Powerful backend algorithms are able to match users in shared vehicles as per their origins and destinations.

A genuine solution:

-Offers a first mile and last mile optimised solution 

-Dynamic routing and demand responsiveness

-Leveraging Machine Learning techniques

-Mobility for seniors, teenagers and/or disabled people. 

How will your solution benefit residents, workers, or visitors in the Michigan Central Station impact area? (1,000 characters)

Shotl helps cities and corporations make better use of its bus systems by replacing low-ridership routes with on-demand bus in order to lead a progressive transition from a car-based culture towards a driverless integrated mobility. The issue is, lot of people that live in villages or district zones, like residential areas, they are car-dependents completely. With Shotl, they have an alternative solution, people can share their rides. In some cases, there are people that they don’t travel directly. One of the things we are observing is that we allow people without a car (or access to it, driver license, etc.) to have similar mobility options to their neighbours that do have it. Thus, we allow them to delay their decision to buy a car, obtain license, require a relative with a car, etc. This enabling of car-free lifestyles has a more long- term impact than the pure load factor ratio.

Describe your solution's stage of development

  • Ready to Scale - you have completed and expanded your pilot and are seeing adoption of your solution by your intended user

Insights from previous testing (500 characters)

Shotl is able to bring down the operational costs (-15%) as well as boost user demand, compared to a fix-lined bus line, from 3 to 5 times after 6 weeks after launching. As a consequence, bus frequency is increased by 60% to 80%.

Tell us about your team or organization (500 characters) Shotl is a start-up founded in 2017 by Osvald Martret (CEO) and Gerard Martret (Business Development), brothers and managers in the transportation industry. Today, in Shotl, we have built a team of seventeen professionals, well-versed in transport planning, software development, and business management throughout the transportation services industry, having acquired experience in companies such as Accenture, Deloitte, Jacobs, Vueling, and Intercom.

Size of your team or organization

  • 11-50

Team or Organization URL

Are you submitting as a student team?

  • No

Are you submitting as a team from the Impact Area?

  • No

Funding Request

  • $100,000

Rough Budget (500 characters)

ShotlPlatform will improve road transport services by offering real-time, on-demand ride-pooling services with a technology based on new route optimisaition algorithms. The drivers’ app will automatically guide drivers (as with GPS) in dynamic routes that are optimised according to real-time demand. Passengers will be able to send travel requests using their smartphones with the passengers’ app.

Describe how you would pilot your idea (1000 characters)

In our case, we have 3 phases: -Prepare an area of operation, distribute the number of virtuals stops, prepare the software: We provides the on-demand platform / fleet management system - Passenger App - Driver App - Management Module / Backend The second phase will be the implementation, pilot idea, and see results and refine the product until is perfect for the area. The third phase is full implementation of the product.

Describe how you would measure the success of your pilot (1000 characters)

KPIs: Maximum number of requests per vehicle-hour available to handle before and after each implementation in a comparable environment, positive passenger feedback (≥7/10 on conducted polls). KPIs: total number of independent up and running micro-services, total number of integration with third party systems, number of configurable system options. KPIs: number of monthly calls/emails from customers’ operation departments requiring actions considered “basic”, positive operations staff feedback (overall ≥7/10 on conducted polls) KPIs: Passenger, driver and managers feedback (objective of feedback to score >7/10 on the 7 agreed polls).

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1 comment

Join the conversation:

Photo of Mackenzie Fankell

Silvia Coronado Thank you for sharing this idea! I am a Michigan Central Station Challenge facilitator. We have definitely heard a lot of people talk about how additional transportation is needed within the city of Detroit to connect the downtown with all of the neighborhoods around the city. When you implement this solution in other cities, does your company own the fleet of vehicles? Do you envision this solution being a mobility solution within the city of Detroit? Or expanded to other areas outside the city? Thank you!