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Moonwhale to connect businesses and citizens - new area of investments

Security Token Offering (STO) Investment Platform will cater to investors looking to invest in tokenised businesses

Photo of Danny Christ
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Our End-to-End Security Token Offering (STO) Investment Platform will cater to investors looking to invest in STO projects, and to companies looking to raise capital through STO to finance business expansion or new ventures. Investors will be presented with vetted projects incl. due- diligence reports and will be able to manage their investments through our platform. Companies will be offered strategic advise on STO process & structure, as well as token issuance incl. lifecycle management and secondary market on-boarding for their projects.

How will your solution benefit residents, workers, or visitors in the Michigan Central Station impact area? (1,000 characters)

The solution will help Michigan Central Station, residents and workers to be able to invest in startups form the coffee shop around to corner to potential next Google tech company. By tokenising assets startups and companies are able to find alternative ways of growth-financing to build new businesses, expand or develop. In turn, "average Joe" is now able to invest a small amount into a fraction of an asset of potential high-growth opportunities. Crowdfunding on the Blockchain.

Describe your solution's stage of development

  • Initial Design - you are still exploring the idea and have not tested it with users

Insights from previous testing (500 characters)

We have several Security Token Offering (STO) client in the US looking to expand and raise via tokenisation! This can be applied to any startup/ company, regardless what industry.

Tell us about your team or organization (500 characters)

Founded 2017 by 2 entrepreneurs, German and Swedish, active in Asia and setup the HQ in the states. Check out

Size of your team or organization

  • 2-10

Team or Organization URL

Are you submitting as a student team?

  • No

Are you submitting as a team from the Impact Area?

  • No

Funding Request

  • $200,000

Rough Budget (500 characters)

100k will go in the investment platform development (lead time 1-2months) we have a team, we have clients and investor network

Describe how you would pilot your idea (1000 characters)

We will engage with local businesses and the community to build the Michigan entrepreneur hub. We will get our global network to get eyes on it and possibly find investments for local startups and businesses.

Describe how you would measure the success of your pilot (1000 characters)

Success is to become leading investment platform in Michigan and beyond. Success is also becoming profitable (approx after 2-4months) based on our business model. Success would mean if Michigan supports our initiative, potentially provides office space for us and help in marketing the new platform

Sustainability Plan (500 characters)

The strategy and product is opt for growth. Adoption is key and we will attract outside investment into Michigan area and support local businesses to grow

1 comment

Join the conversation:

Photo of Boratha Tan

Hi Danny Christ my name is Boratha, part of the City:One facilitation team. It seems like your proposal focuses on economic mobility (providing a platform for small businesses and entrepreneurs to invest). Based on the Opportunity Areas highlighted in the MCS challenge, you've definitely addressed this opportunity area: Connect People, Places, and Opportunities. However, I was wondering if you can help flush out how your proposal can impact other opportunity areas?