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Smart Mobility Solution to Reduce School Traffic and increase community engagement

School traffic solution in East Austin to reduce congestion & carbon footprint while enabling comfortable journeys for residents.

Photo of Saravana Pat Bhava
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There are about 35 schools located immediately east of I-35 within the East Austin area. During Peak times these schools generate combined traffic of over 10,000 vehicles converging on to these school areas to pick up/drop off students creating traffic bottlenecks and safety concerns for children. 

PikMyKid has the ability to create the maximum socio-economic impact within the school community and improve safety at various levels at a minimal upfront cost. With PikMyKid, research has shown that schools have consistently observed reduced traffic congestion, increased carpooling among parents, and created safer processes for kids to walk home after-school, thus creating a more healthy and sustainable school community.

PikMyKid is the only comprehensive dismissal solution for districts and local governments to help their schools with traffic challenges. 

Describe who will use your solution (1,000 characters)

PikMyKid is a comprehensive school safety system that ensures student safety & increases traffic efficiency while engaging over 85% of the parents & reducing congestion in school neighborhoods. With a high concentration of schools in the East Austin area, PikMyKid could help the entire neighborhood improve transportation. PikMyKid is used primarily by School staff, Parents of students and regional DoTs to optimize traffic patterns around schools by the aggregated data provided by PikMyKid. Once a school comes on board, PikMyKid defines a virtual ‘geofence’ of approx 200 yds around the school. During dismissal, PikMyKid system automatically identifies parents as they are entering the ‘geofence’ & sequences cars so the school staff can prepare students for dismissal in an orderly manner. All students stay safe & warm indoors during dismissal without interfering with the traffic outside. PikMyKid also encourages carpooling & allows kids to walk home safer with more accountability

Describe your solution's stage of development

  • Fully Scaled - you have already scaled your solution and are exploring new use cases

Insights from previous testing (500 characters)

PikMyKid is a proven solution in 100s of schools in 35 states in the US with >250,000 active users on its platform. PikMyKid has reduced 20,800 LBS of carbon footprint /school/year. It also saved $40,000 of teacher's time/school/year & has proven to reduce school dismissal time by 50%. It also resulted in smoother traffic, shorter commutes & increased the overall safety at schools. Some schools avoided >$800,000 in Additional Infrastructure Expenses to improve traffic by instead using PikMyKid.

Tell us about your team or organization (500 characters)

We are a team of passionate parents and educators who decided to build PikMyKid to help our kid's school manage dismissal traffic efficiently. In a few quick years the word got out & today we have 10 full-time employees based in Tampa bay helping school communities across the country.

Size of your team or organization

  • 2-10

Team or Organization URL

Funding Request

  • $50,000

Rough budget (500 characters)

A single school adopting the PikMyKid solution positively effects on average, 600 students, 75 school staff, 1000 parents/guardians directly and thousands more indirectly in the school neighborhoods. We propose launching in 10 pilot schools in the area to prove the efficacy of PikMyKid. We will be able to support 10 pilot schools with a funding of $50,000 for one year, thus improving the lives and commutes of 10,000 parents, 6000 students, 750 School staff & thousands of other commuters DAILY!

Describe how you would pilot your idea (1000 characters)

PikMyKid can make an immediate impact in East Austin area by addressing school traffic congestion and, its consequences following a tested and proven implementation methodology. PikMyKid will work with schools and the parent community in four stages to customize the solution for each school neighborhood. Discover: The PikMyKid project team will work alongside the School District project manager to identify 10 pilot schools with the most pressing transportation challenge. Design: We will create custom student pickup solutions on the school’s PikMyKid portal to ease traffic congestion around schools by eliminating bottlenecks along with community engagement. Launch: The PikMyKid team will conduct a series of training and email campaigns to help the school staff and parents become familiar with the new process and timelines for launch. Measure: Once PikMyKid system is live, regular improvements will be shared with the school, the district and the City.

Describe how you would measure the success of your pilot (1000 characters)

Based on research, end-user testimonials and proven efficacy, we strongly feel that PikMyKid has the potential to make daily journeys of residents in East Austin pleasant, safe and stress-free as we look toward to the future. PikMyKid's adoption creates a healthy and sustainable solution for traffic around schools while increasing community engagement. We will measure success by the following criteria: -Reduced travel time in school neighborhood for residents and parents -High community engagement to ensure the safety of walkers, bikers and bus riders -Reduced traffic with shorter carlines and easy carpool solutions for the community -Keep students and environment healthy with reduced vehicle emissions (300-500) pounds of CO2 per week* based on a research study -Schools and local law enforcement’s time cost savings (~40K per year) * based on a research study. -Reduced peak time traffic for commuters and residents in East Austin area.

Sustainability Plan (500 characters)

Sustainability of the Pilot Project: After the completion of the pilot project, City of Austin, DOT or the School District could take over the responsibility of continuing the PikMyKid solution after the first year and expand it to other schools in the community to extend its benefits. DOT has the opportunity to secure ‘Safe Routes to School Grants’ armed with data analytics and insights into traffic patterns around schools. Several additional grants and funds are available.

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1 comment

Join the conversation:

Photo of Ahmad Shreidi

Hey, I'm a faciliator here with the Challenge, great idea Saravana! Keep the submissions coming we would love to keep hearing from you!

There is a networking event coming up at The Capitol Factory from 6:00 to 8:00! Hope to see you there!

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