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Odo Ride

Sustainable mobility service, digital first/last mile solution for people to move through smart cities

Photo of Marko Šćepanović
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The first problem we are trying to solve is that half of the World's population lose hours in traffic jams every single day, because transportation fails most of the time due to inefficient and obsolete solutions. The second one occurs while people sit there stuck in their vehicles, and the temperature outside constantly rises. It’s the global warming and it affects absolutely everyone on our planet.

Odo Ride is a sustainable mobility service, digital first/last mile solution for people to move through smart cities, where overcoming space shortage, air and noise pollution and inefficiency due to obsolete transport solutions are the biggest challenges.

Odo bike is a light, smart, beautifully designed rickshaw, and its compact dimensions, electric drive, solar panel and smart system makes it a perfect means of urban transportation

Odo rickshaw has a lot of hardware improvements – it’s compact, it’s safer and it has a solar panel to harvest clean energy, but what differentiate us the most is that we are the only company in the rickshaw industry to offer the service through an app. Through Rider app user can do everything through a smart phone. On the other side, the driver can offer a contemporary mobility service through a Driver app. But the real game changer is the Admin app – it’s a web app with custom data report system for clients advertising on and in the vehicles. Data regarding number of rides and passengers, total and average mileage, most frequent routs and everything else important to the client, will be available in daily, weekly, monthly and seasonal reports, in real-time, 24/7.

Describe who will use your solution (1,000 characters)

Early adopters of the Odo Ride service will come from tech communities. Our focus will also be on tourists as analysis from Germany point out that 65-70% of rickshaw rides are taken by tourists, so that's why we introduced wifi in every Odo. In regards to Odo bike direct sales, we'll target modern families that want to replace their second car. Our ideal customer is a young mother, 30-45 years old, with 1, 2 or 3 children, and she'll take the kids to school on her way to the office and pick them up on the way back. EU countries implemented new strategies and after incentives for buying electric vehicles, now they also offer €0.7 for every km to the office and back. In 225 average working days this ride will earn these families €1,5 - 2,5k a year in tax reduction for 10-15km daily ride. Targeting green taxi partners wont be hard as they started positioning themselves within their space, with companies having fleets of only Teslas or Toyota Priuses. Closing of the city' centers will pu

Describe your solution's stage of development

  • Prototype - you have built a prototype and tested it with potential users

Insights from previous testing (500 characters)

We are officially launched since 2 weeks ago. The testing phase of both hardware and software is complete. It showed that Odo rickshaw and Odo Apps work perfectly. It also generated the first customer interest

Tell us about your team or organization (500 characters)

I co-founded Odo Ride with my brother Sasa, he’s a designer and my focus is on product and business development. We're surrounded by 4 talented engineers that are bike enthusiasts like ourselves. Most of us know each other and worked together for years. This is our second company – the first one is OnoBikes, a company that produce uniquely designed, hi performance e-bikes. First model Archont picked up a lot of international awards and was voted as the best and most beautiful e-bike in the World

Size of your team or organization

  • 2-10

Team or Organization URL

Funding Request

  • $100,000

Rough budget (500 characters)

95% of the budget will be used to generate sales in order to grow as fast as possible

Describe how you would pilot your idea (1000 characters)

The idea is to offer the service to the local community, validate it and show that users want to use the solution, and present it to as many potential customers as possible

Describe how you would measure the success of your pilot (1000 characters)

Main KPI we'll focus on will be acquiring customers and revenue increase

Sustainability Plan (500 characters)

We'll be looking to make it sustainable even before the pilot since we already started talks with potential B2B and B2G customers

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Photo of Ahmad Shreidi

Hey, I'm a facilitator here with the Challenge. Amazing submission Marko! Thank you.

Keep the submissions coming as the challenge continues, we would love to keep hearing from you!

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Register at the link below!