Incentivize shifting away from drive-alone commutes by increasing the flexibility of parking contracts
By receiving meaningful savings on parking expenses, commuters can be more motivated to explore alternative modes of transportation.
The typical daily rates for parking downtown remain too high to provide regular commuters who make smaller modal shifts any savings over monthly contracts.
Smartphone based apps such as SpotHero and ParkWhiz already facilitate convenient on-demand parking on a daily basis without the overhead of issuing physical access cards. Potential integration with existing wireless toll tags have the potential to make these even more seamless.
Excess parking capacity already remains unused on non-peak days for implementing a variety of potential alternatives on a subset of existing parking inventory.
1) Offer discounted monthly parking permits on a non-guaranteed basis to commuters willing to shift to alternative modes on higher demand days.
2) Offer variable rate parking based on daily demand in order to incentivize shifting away from drive-alone commutes on more congested days without completely preventing access.
3) Offer rebates to monthly parking contract holders who choose to give up their space during high demand days.
4) Offer discounted multi-day parking passes which would provide a savings over the existing daily rates as long as parking is not used every weekday.